基于QFD理论的应用型高校大学生创业能力影响因素分析及提升策略

Research on the Construction and Improvement Strategy of Applied College Students' Entrepreneurial Ability Model Based on QFD Theory

本文通过访谈法和问卷调查法,基于QFD理论对应用型高校大学生创业能力进行实证研究,设计大学生创业能力需求展开表。通过建立QFD关系矩阵对创业需求重要度和满意度进行计算和关系分析,进而得出大学生创业能力的关键影响因素与改进要素。在此基础上,从创业课程体系、创业师资队伍、创业能力塑造、创业能力评估、创业服务平台和创业保障制度等6个方面提出创业能力提升的对策。

This paper adopts interview method and questionnaire survey method,uses QFD theory to conduct empirical research on the entrepreneurial ability of college students in applied universities,designs the expansion table of college students entrepreneurial ability,and calculates and analyzes the importance and satisfaction of entrepreneurial demand by establishing QFD relationship matrix.Then the key influencing factors and improvement factors of college students entrepreneurial ability are obtained.On this basis,the countermeasures for entrepreneurial ability improvement are proposed from six aspects:entrepreneurship curriculum system,entrepreneurial faculty team,entrepreneurship ability modeling,entrepreneurship ability assessment,entrepreneurial service platform and entrepreneurship guarantee system.