由故宫文创解读传统文化传承路径

Interpreting the Inheritance Path of Traditional Culture with Cultural and Creative Products of the Forbidden City

文化创意产业是将传统的文化和当代的生活方式相结合的一种新型产业。本文以故宫文创的兴起带给传统文化的发扬和传播的作用为视角,分析在文创产业发展的过程中所面临的机遇与挑战,提出在文创开发的过程里,如何更有效地传承我国传统文化的有效途径和方式。

Cultural and creative industry is a new type of industry that combines traditional culture with contemporary lifestyle.This paper analyzes the opportunities and challenges in the development of cultural and creative industry from the perspective of the role the Palace Museum played when promoting and spreading traditional culture.The paper will also put forward the way and the pattern to effectively inheriting and developing our traditional culture in the process of cultural innovation and development.