摘要
提出了一种电子商务企业效率的评价方法。该方法基于平衡计分卡理论,构建了包括4个一级指标,12个二级指标的指标体系,运用网络分析(analytic network process,ANP)法计算出各指标权重,应用数据包络分析(data envelopment analysis,DEA)法对电子商务企业效率进行评价并排序。选取中国14家电子商务上市企业2015年、2016年、2017年数据进行实证分析,结果表明,中国电子商务企业中,前沿公司有1家,高效率公司有11家,低效率公司有2家。
An evaluation method for the efficiency of e-commerce enterprises is presented. An index system consisting of 4 primary indicators and 12 secondary indicators is constructed based on the balanced scorecard theory. The analytic network process (ANP) is used to calculate the weight of each indicator and the data envelopment analysis (DEA) is used to evaluate the efficiency of e-commerce enterprises and conduct the rank. Empirical analysis is conducted by selecting the data of 14 listed e-commerce enterprises in China in 2015, 2016 and 2017, and results show that there is one frontier company, 11 high-efficiency companies and 2 low-efficiency companies among China s e-commerce enterprises.
作者
李永红
韩双羽
LI Yonghong;HAN Shuangyu(School of Economics and Management, Xi'an University of Posts and Telecommunications, Xi'an 710121,China)
出处
《西安邮电大学学报》
2019年第1期96-104,共9页
Journal of Xi’an University of Posts and Telecommunications
基金
陕西省科学技术研究发展计划资助项目(2010KRM26)
工业和信息化部软科学资助项目(2017-R-15)
陕西省教育厅重点研究计划资助项目(17JZ068)
关键词
电子商务企业
效率评价
平衡计分卡
数据包络分析法
网络分析法
e-commerce enterprises
efficiency evaluation
the balanced scorecard
data envelopment analysis
analytic network process