浅析中国婚嫁传统中黄金首饰的发展和文化

Analysis on the Development and Culture of Gold Jewelry in Chinese Marriage Custom

自古以来,黄金首饰就是中国婚嫁传统中不可或缺的一部分。随着经济水平的发展,黄金首饰的制作工艺、图案、款式也发生着变化。现如今中国传统的婚嫁习俗越来越淡化,西化却逐渐流行,黄金首饰大多造型单一、缺乏时尚感和文化创新,而消费者却日益注重黄金首饰的流行元素及其附加文化价值,个性定制的需求热度逐渐增加。面对多元文化的介入和日渐年轻化的市场,我国的珠宝品牌如何在保留和发展光大中华民族传统婚俗的同时,进一步提升自己的工艺水平和设计审美,挖掘更多中国文化的精髓,找到婚嫁黄金首饰市场的未来方向,通过对中国婚嫁传统中黄金首饰的发展和文化的分析,作者给出了建议。

Down the ages,gold jewelry has been an indispensable part of the Chinese marriage tradition.With the development of the economy,the production techniques,patterns,and styles of gold jewelry have also changed.Nowadays,Chinese traditional marriage customs became less important while it was westernized gradually.At the same time,most of the patterns of gold jewelry were antiquated and lack of cultural innovation.More and more concerns were on cultural value of gold jewelry and the popular elements and personality.Facing with the diversification by multiculture penetration and the expansion of markets for the young,how Chinese jewelry brands improve the craftsmanship and aesthetics of design to tap the essence of Chinese culture and find the future direction of wedding gold jewelry,with the traditional marriage customs being preserved.Some proposals were given on the analysis of the development and culture of gold jewelry in the Chinese marriage tradition.