“起点国际”模式与“Wuxiaworld”模式——中国网络文学海外传播的两条道路

Models of “Webnovel” and “Wuxiaworld”——Two Paths of Oversea Transmission of Chinese Internet Literature

近年来中国网络文学“走出去”由内容传播进化到模式输出,出现了新的现象,可从翻译模式、付费机制和原创体系三方面,对比由中国本土的网络文学“起点模式”国际化而成的“起点国际”模式和由海外自发生长的粉丝翻译网站Wuxiaworld孕育出的“Wuxiaworld”模式的异同。在“起点国际”模式和“Wuxiaworld”模式这两条道路的竞合中,中国本土的文学模式成功国际化,不但使中国网络文学的世界影响力大为提升,更有可能推动世界性网络文学的诞生,并为其提供一种中国方案。

New trends in the“going abroad”of Chinese internet literature can be observed from three aspects:the mode of translation,the payment mechanism,and original creation system,which shows that the oversea transmission has stepped from the content output to model output.This paper examines two different paths:one is the international expansion promoted by the domestic company“webnovel”,and the other is“wuxiaworld”that was grown out of the volunteering efforts among oversea fans of Chinese martial art novels.Owing to their competition and collaboration,the local model of Chinese internet literature has been successfully internationalized,which not only enlarges its global influence,but also attempts to work out a Chinese solution to the emergence of worldwide network literature.