摘要
随着跨境电商行业的迅猛发展,对跨境电商的人才需求不断增加,而跨境电商人才培养与企业人才需求之间的差距也在不断加大。从现有的人才培养状况出发,为满足跨境电商对人才的实际需求,采取校企协合作模式是培养应用型电商人才的有效途径。
With the rapid development of cross-border e-commerce industry,the talent demand for cross-border e-commerce is constantly increasing.However,the gap between the cultivation of cross-border e-commerce businessmen and the talent demand of enterprises is also constantly growing.Based on the current situation of talent cultivation,in order to meet the actual needs of cross-border e-commerce for talents,the adoption of school-enterprise and association cooperation model is an effective way to cultivate applied e-commerce businessmen.
作者
李变花
LI Bian-hua(School of Business,Minnan Normal University,Zhangzhou,Fujian 363000,China)
出处
《教育教学论坛》
2019年第24期27-28,共2页
Education And Teaching Forum
基金
福建省本科高校教育教学改革研究项目:《基于跨境电子商务的国际经济与贸易专业应用型人才培养模式研究》(FBJG20170161)
关键词
校企协合作
跨境电商
人才培养模式
school-enterprise cooperation
cross-border e-commerce
talent cultivation model