新媒体环境下高校辅导员媒介素养提升路径探究

A Study on the Promotion Path of College Counselors’ Media Literacy under the New Media Environment

近年来基于互联网技术的新媒体发展迅速,大学生群体乐于分享、思维活跃,成为了网络新媒体的生力军。高校辅导员是大学生思想政治教育工作中的骨干力量,处于高校思想政治教育的第一线,在新环境下,辅导员的媒介素养面临着挑战。本文通过国家、高校、个人三个层面分析了提升高校辅导员媒介素养的现实需要,并对其当前媒介素养状况进行了分析,最终就如何提升高校辅导员媒介素养提出策略与建议。

In recent years,with the rapid development of new media based on Internet technology,college students are willing to share and have active thinking,which has become a new force of network new media.College counselors are the backbone of college students' ideological and political education.They are in the forefront of college ideological and political education.Under the new environment,the media literacy of counselors is facing challenges.This paper analyzes the actual needs of improving the media literacy of college counselors from three aspects:the state,universities and individuals,and analyzes the current media literacy situation.Finally,puts forward strategies and suggestions on how to improve the media literacy of college counselors.