文化为体,程式为用:好莱坞类型本土化改造的关键

Base on the Culture, Adopt the Mode: the Key to the Localization of the Hollywood Type

对好莱坞成熟类型的借鉴、混合和改造是国产电影进行类型建构的一种有效方式。比较成功的国产电影在对好莱坞"治愈式旅途片"和"小妞电影"这两个成熟类型进行借用时,都注意到以文化识别和文化需求为基础的类型本土化改造问题。可见,国产电影对好莱坞成熟类型进行有效借鉴和创造性改造的首要问题在于,对国内观众的文化需求和对借用类型的文化功能进行认真的识别与分析。

To refer to, mix and transform Hollywood mature types is an effective way to the type construction of domestic films. The more successful domestic films, when borrowing the two mature types of Hollywood "Healing Travel Film"and "Chick Flick Film", have noticed the problem of localization based on cultural identification and cultural needs. It can be seen that the primary problem for domestic films to effectively learn and creatively transform Hollywood mature types is to carefully identify and analyze the cultural needs of domestic audiences and the cultural functions of referring to the foreign types.