摘要
媒介文化不仅是媒介自身的理念集合体,随着高媒介化社会和高风险社会的到来,媒介和媒介文化越来越成为构建社会系统中举足轻重的力量。同时,社会结构的变化使得当下产生了为数可观的底层群体,如何让底层社会的利益诉求和情感表达的传播系统纳入社会系统,最大程度消弭风险亦成为本文探讨的要义。
Media culture is not only a collection of ideas of the media per se. With the advent of high-media society and high-risk society, media and media culture have increasingly become a pivotal force in building social systems. At the same time, the changes in the social structure have led to a considerable number of underlying groups. The underlying groups, especially the young people, have shown an increasing trend in the involvement of public events. The risk communication of the mentality of the grass-root youth groups has become an important cause. With the advent of the mediated society, the media culture of the underlying youth group's expectations, application methods, and mentality of the media is also at high risk. How to integrate the grass-root community's interest appeal and emotional expression communication system into the social system, and to mitigate the risk are the essence of this article.
出处
《传媒观察》
2019年第6期12-16,共5页
Media Observer
基金
李春雷主持的国家社科基金课题《社会底层青年群体心理极化的传媒干预研究》(16BXW002)阶段性成果
关键词
媒介文化
底层社会
群体心理
风险传播
Media culture
grass-root community
group psychology
risk communication