大学生旅游定制化平台优势与策略分析

Analysis on the Advantages and Strategies of Customized Tourism Platform for College Students

大学生是旅游业最具发展潜力的群体,传统旅游业已然满足不了大学生的个性化需求,随之出现的定制化旅游不仅可以更完美地体验旅游带来的乐趣,也可以提高大学生精神文明素养。因此,根据大学生定制化旅游的优势对其进行对策分析。

College students are the group with the most potential for the development of tourism. The traditional tourism can not satisfy the personalized needs of college students. Based on the subsequent customized tourism, college students can not only perfectly experience the pleasure brought by tourism, but also be improved the spiritual civilization. Therefore, countermeasures are analyzed according to the analysis on the advantages of customized tourism for college students.