新时代我国体育产业发展现状与推进路径

The Development Status and Development Paths of Chinese Sports Industry in the New Era

采用文献资料、数理统计等研究方法,对我国体育产业发展现状进行分析,提出推进路径。主要结论:在新时代背景下,我国的体育产业步入了高速发展阶段,主要表现在体育产业政策密集出台、体育产业规模持续扩大、体育产业结构逐步优化、体育消费需求不断提升;但同时也面临着政策法制不够健全、管理机制存在弊端,市场规模有待提高、产业结构不够均衡,产业资源供给不足、缺乏体育产业人才等问题。建议:完善体育产业政策法制,推进体育产业管理改革;推动体育产业结构调整,加速体育产业转型升级;增强体育产业资源供给,培养复合体育产业人才。

Using literature reviews, mathematical statistics and other research methods, this paper analyzes the development status of Chinese sports industry, and proposes a path of development. Main conclusions can be illustrated as follows: In the new era, Chinese sports industry has entered a high- speed development period. Mainly manifested in the intensive introduction of sports industry policies, the continuous expansion of the sports industry scale, the gradual optimization of the sports industry structure, and the constantly improving of sports consumption demand. Meanwhile, it also faces the problems such as policy legal system is not sound enough, and the management mechanism has its drawbacks. The market scale needs to be improved and the industrial structure is not balanced enough. Industrial resource supply is insufficient and lack of talents in the sports industry, etc. Suggestions can be listed as follows: improve the policies and legal systems of the sports industry, promote the management and reform of the sports industry. Promote the structural adjustment of the sports industry and accelerate the transformation and upgrading of the sports industry. Strengthen the supply of sports industry resources and cultivate compound talents in the sports industry.