基于二次元文化背景下提升大学生思政工作的探析

Study on Improving College Students’ Ideological and Political Work Based on ACG Culture

新媒体时代,二次元文化由于上层的助推政策、正向的文化追求、年轻的用户群体等方面,得到了大力传播与发展。与此同时,大学生思政工作遇到了发展瓶颈期:话语表达体系相对传统、活动组织方式相对滞后、宣传工作渠道相对单一等。把二次元文化独特设计模式有机融入思政工作,实现对思政工作话语表达体系转换、活动组织方式革新、宣传工作渠道多元化等层面进行优化,切实提高思想政治工作的针对性和实效性。

In the new media era,the ACG culture has strongly disseminated and developed due to the promotion policies from the government,the positive cultural pursuit,and the young user community. At the same time,the ideological and political work of college students has encountered a bottleneck in development: the discourse expression system is relatively traditional,the relative lack of organization in activities,and the essentially single channel of propaganda work are interpreted. The unique design pattern of the ACG culture is organically integrated into the ideological and political work,and the transformation of the ideological and political work discourse expression system,the innovation of the organization of the activities,and the diversification of the propaganda work channels are optimized to effectively improve the pertinence and effectiveness of the ideological and political work.