利益相关者视角下足球产业开发的社会责任

Social responsibility of football industry from perspective of stakeholders

采用文献资料、逻辑分析等研究方法,从利益相关者的角度对我国足球产业开发社会责任的概念、特征、意义、内容构成等进行了分析,并从理念变革、规制保障、责任实践、外部监督四个方面提出了促进足球产业开发社会责任实践的相关策略。

Based on stakeholder theory,the article analyzed the basic connotation,feature,significance and content composition of social responsibility of Chinese football industry by the means of literature review and logic analysis.It put forward relevant strategies to promote the social responsibility practice of football industry in terms of concept reform,regulation safeguard,responsibility practice and external supervision.