“一带一路”背景下客家体育文化发展研究

Research on the Development of Hakka Sports Culture under the Background of “the Belt and Road”

通过文献资料法、逻辑分析法等对“一带一路”倡议下客家体育文化发展策略进行了探讨,认为“一带一路”倡议为客家体育文化发展提供了难得的历史契机.同时,客家体育文化为“一带一路”提供了文化动力支撑.客家体育文化发展面临地域、民族差异与文化误读;国际竞争力不足;创新与传播乏力等诸多挑战.建议树立科学的客家体育文化价值坐标;建设客家体育文化遗产廊道;构建客家体育文化现代化传播体系等,以更好地发挥客家体育文化在“一带一路”倡议中的作用和价值,继承与弘扬优秀的客家体育文化.

The paper discusses the international communication strategy of hakka sports culture under the“Belt and Road”initiative through literature review and logic analysis, and holds that the“Belt and Road”initiative provides a rare historical opportunity for international communication of hakka sports culture. At the same time, hakka sports culture provides the cultural impetus for“the Belt and Road”. The international communication of hakka sports culture faces regional, ethnic differences and cultural misinterpretation;Insufficient international competitiveness;lack of innovation and communication and so on. It is suggested that we should set up scientific hakka sports cultural value;build hakka sports cultural heritage corridor, and develop a modernized communication system of hakka sports culture to inherit the excellent hakka sports culture so as to give better play to the role and value of Hakka sports culture in the initiative of the“Belt and Road”.