国外电子商务知识产权保护的经验与启示

The Experience and Enlightenment of Intellectual Property Protection in Foreign E-commerce

随着互联网时代的到来,电子商务兴起,电子商务在物流运输、国际贸易、商品和服务业发展和提供大量就业岗位方面做出了积极贡献。然而,电子商务发展过程中层出不穷的问题由于缺少法律和制度的保障,给电子商务发展带来困扰。尤其是在知识产权方面,此前的法律法规已不能调和新的矛盾和冲突。笔者就电子商务中知识产权的保护方面,以我国基本国情为依托,参照德国、美国和日本等国家电子商务知识产权保护机制,试图得出有效经验和启示。

With the advent of the Internet era,e-commerce has emerged,and e-commerce has made positive contributions to the development of logistics,transportation,international trade,goods and services,and the provision of a large number of jobs.However,the endless problems in the development of e-commerce have caused problems for the development of e-commerce due to the lack of legal and institutional guarantees.Especially in the area of intellectual property rights,previous laws and regulations have been unable to reconcile new contradictions and conflicts.On the protection of intellectual property rights in e-commerce,the author tries to draw effective experience and enlightenment based on China’s basic national conditions and referring to the protection mechanism of intellectual property rights in e-commerce in Germany,the United States and Japan.