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我国地板产业发展机遇和策略研究 被引量:2

Development Opportunities and Strategies of Flooring Industry in China
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摘要 在高质量发展阶段和新零售时代的背景下,我国地板产业产能过剩、利润率下滑,进入到发展战略迷茫期,亟待突破。笔者围绕市场、创新和行业生态进行了现状分析,通过探寻发展机遇,提出了通过拥抱新零售、对接“一带一路”、提升服务力、培育良好行业生态圈、建设“有组织的活力行业”、强化创新能力等发展策略,以期积累共识、凝聚创新发展洪流,激发中国地板产业活力,提升国际竞争力,更好地为人民美好生活需要保驾护航。 Under the new era of high-quality development stage and new retail, China flooring industry was facing challenges like overcapacity, declining profit margin and confusion of development strategy that need to be tackled urgently. The author analyzed the current situation of market, innovation, and industry ecology. By exploring the development opportunities, the author put forward development strategies, such as embracing new retail, take advantage of the "one belt and one road", improving service power, cultivating good industry ecosystem, building "organized vitality industry", and strengthening innovation ability, in order to arrive at the consensus, condense the torrent of innovation and development, revitalize the vitality of China flooring industry, enhance international competitiveness, and better escort the people's need for a better life.
作者 唐召群 吕斌 王瑞 伍艳梅 Tang Zhaoqun;Lyu Bin;Wang Rui;Wu Yanmei(Research Institute of Wood Industry, Chinese Academy of Forestry, Beijing 100091, China)
出处 《中国人造板》 2019年第6期14-20,共7页 China Wood-Based Panels
关键词 机遇 策略 解决方案 生态圈 创新 opportunity strategy solution ecosphere innovation
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