福建省淘宝村集聚的现状及对策研究

Study on the Current Situation and Countermeasures of Industrial Agglomeration of Taobao Villages in Fujian Province

随着国内电子商务的兴起,国家"互联网+"政策的实施,各地的淘宝村迅猛发展起来。文章以阿里研究院《中国淘宝村研究报告》的数据为基础,通过统计发现,福建省沿海和内陆城市的淘宝村分布极度不均衡,省内的淘宝村绝大部分集中在沿海城市,对于经济较不发达地区来说,进一步发展淘宝村是必要的。同时本文利用网络爬虫采集对应市区淘宝村的特色经营产业,探讨不同集聚程度地区的发展和经营模式,建议从物流运输、经济贸易基础、劳动力与受教育程度、经营渠道等四方面来改善并促进福建省淘宝村的健康发展。

With the rise of domestic e-commerce and the implementation of the national "Internet+" policy,Taobao Villages have also developed rapidly.Based on the data of Chinese Taobao Villages Research Report of Alibaba Institute,this paper found that the distribution of Taobao villages in the coastal and inland cities of Fujian Province is extremely uneven,and most of the Taobao villages in Fujian Province are concentrated in coastal cities,and it is necessary to further develop Taobao Villages for economically underdeveloped areas.At the same time,this paper uses the network reptile to collect the characteristic industry corresponding to different Taobao Villages in the urban areas and discusses the development and business operation models of Fujian areas with different agglomeration degree.It is suggested that the healthy development of Taobao Villages in Fujian Province should be improved and promoted from the following four aspects: logistics and transportation,economic and trade basis,labor and education level and business channels.