数字媒体技术专业中海报设计教学创新研究

Research on teaching innovation of poster design in digital media technology specialty

随着商品经济的快速发展和社会文化传播形式的改变,海报应运而生。社会对平面广告的需求加快了海报设计的发展进程。海报设计属于平面设计的范畴,在平面设计中占有重要的地位。文章通过对高校数字媒体技术专业中海报设计的课程教学存在的问题进行分析和研究,提出借助信息化手段辅助实践教学,以促进海报设计的教学效率,提升数字媒体技术专业平面设计类人才的培养质量。

With the rapid development of commodity economy and the change of social and cultural communication form,posters emerge as the times require.The social demand for print advertising accelerates the development process of poster design.Poster design belongs to the category of graphic design and plays an important role in graphic design.Based on the analysis and research on the problems existing in the course teaching of poster design in the specialty of digital media technology in colleges and universities,this paper puts forward that practical teaching can be assisted by means of information technology in order to promote the teaching efficiency of poster design.Improve the quality of graphic design talents majoring in digital media technology.