“一带一路”视角下河南省跨境电子商务与物流业发展研究

Research on the Development of Cross-border E-commerce and Logistics Industry in Henan Province in the "One Belt and One Road" Perspective

随着郑州跨境电子商务试点的设立、政策的倾斜以及河南省自贸区的建设,河南省区位优势越来越明显。在新经济形势下,如何抓住“一带一路”倡议的机遇,成为目前河南省跨境电子商务与物流业发展迫切需要解决的问题。本文首先对河南省跨境电子商务与物流业发展进行定性和定量分析,从已有的理论基础上阐述二者的关系;其次根据统计相关数据分析跨境电子商务与物流业的发展现状与障碍;最后根据本文研究结论提出有针对性的促进河南省跨境电子商务与物流业发展的建议。

With the establishment of the pilot cross-border e-commerce pilot in Zhengzhou,the tilt of policies and the construction of the free trade zone in Henan Province,the location advantage of Henan Province is becoming more and more obvious.Under the economic situation,how to seize the strategic opportunity of the"One Belt and One Road"has become an urgent problem for cross-border e-commerce and logistics industry of Henan to solve.The paper firstly conducted a qualitative and quantitative analysis of the development of cross-border e-commerce andlogistics industry in Henan Province,and expounded the relationship between the two from the existing theoretical basis;analyzed the status quo and obstacles of cross-border e-commerce and logistics industry based on statistical data;According to the research conclusions of this paper,proposed some suggestions for promoting the development of cross-border e-commerce and logistics industry in Henan Province.