新时代传统文化实现创造性转化的困境与路径研究——基于上虞孝德文化的探索实践

Study on the Dilemma and Path of the Creative Transformation of Traditional Culture in the New Era——Exploration and Practice Based on Shangyu’s Filial Piety Culture

上虞是一个历史悠久、人文荟萃之地,拥有深厚的文化积淀和丰富的文化资源,在推动传统文化的现代转型方面开展了一些探索和尝试,如对上虞孝德文化现代转型开展理论研究、设计主题活动、培育公益精神等,但当前传统文化实现创造性转化时存在着思想认识不够到位、转化形式不够多样、宣传渠道不够丰富、推进主体不够多元等困境。认为要推动传统文化实现创造性转化,基础在于找准与时代的结合点,重点在于革新表现的形式和载体,关键在于创新传播方式和手段,根本在于合力推动转型升级。

Shangyu is a place with a long history and a rich cultural heritage.It has profound cultural heritage and rich cultural resources.At the same time,it has carried out some explorations and attempts to promote the modern transformation of traditional culture,such as conducting theoretical research to promote the modern transformation of the filial piety culture of Shangyu,designing themerelated activities and cultivating public welfare spirit.But,there are some problems with the creative transformation of the current traditional culture.The problems include the insufficient ideological awareness,the singleness of forms of transformation,the lack of rich propaganda channels,and the absence of diverse promotion.It puts forward some suggestions to promote the creative transformation of traditional culture.The basis is to find the point of integration with the times,and the important point is to innovate express forms.The key lies in the means of innovative communication,the fundamental to promote transformation and upgrading through Integrate of all forces.