新媒体时代新闻传播的创新模式探讨

Discussion on the Innovative Mode of News Communication in the New Media Era

在我国快速发展的经济市场中,人们的生活水平也在不断提升,使用多媒体的人数也越来越多,迎来了多媒体时代。有市场就会有竞争,在电视新闻传播行业的快速发展中,同时也带来了同行之间的竞争,新闻传播行业要能够在残酷的竞争下生存就需要在新媒体时代下进行改革创新。论文对新媒体时代中的新闻传播行业进行探讨,发现新闻传播模式存在的问题,并提出改进对策。

In the rapid development of China's economic market, people's living standards are also constantly improving, the number of people using multimedia is also increasing, and we have ushered in the multimedia era. If there is a market, there will be competition. In the rapid development of the TV news communication industry, it also brings competition among peers. If the news communication industry wants to survive in the cruel competition, it needs to be reformed and innovated in the new media era. This paper discusses the news communication industry in the new media era, finds out the problems existing in the news communication mode, and puts forward some countermeasures for improvement.