大学生网络舆论引导的时代价值与路径选择

The Times Value and Path Choice of College Students’ Internet Public Opinion Guidance

在移动互联网时代,互动、内容和数据是一个统一体。新传播革命是通过网络新技术实现的,影响各国政治态度和社会稳定的主要因素就是网络意识形态的建设。如今社会情绪的直接影响者就是网络舆论,它所造成的影响非常深远,特别是对高校大学生的价值观和人生观有非常重要的影响。对于大学生网络舆论引导来说,就是在高校网络氛围中,使用各种各样的手段和方法使大学生舆论主体的多样化转变成主流化,从而使态度得到较好的转变,促使认知水平的均衡发展。

In the era of mobile Internet,interaction,content and data are a unity.The new communication revolution is realized through the new technology of network.The main factor that affects the political attitude and social stability of all countries is the construction of network ideology.Nowadays,the direct influence of social emotions is network public opinion,which has a far-reaching impact,especially on college students'values and outlook on life.For the guidance of college students'network public opinion,it is in the network atmosphere of colleges and universities that various means and methods are used to transform the diversity of their public opinion subjects into mainstream,so as to make a better change in attitude and promote the balanced development of cognitive level.