基于系统整合观的战略管理新框架

New Theoretical Framework of Strategic Management

知识经济时代,战略管理从传统框架向新框架的转型已成为必然趋势。在批判性回顾战略管理经典框架基础上,提出东方战略思想引领下的战略管理新框架,将创新管理、知识管理与企业动态能力进行系统整合,实现企业内部资源、能力与外部环境间的协同。在资源观、动态论与知识观基础上,提出高度变化环境下企业获得持续竞争优势的创新基础观(Innovation Based View,IBV),强调创新能力以及创新资源在新经济环境下的重要地位。战略管理新框架以及创新基础观的提出,实现了当前战略管理主导范式与新时代战略管理新范式的整合,能够为企业提供全局性的分析框架与全新的战略视野。

With the arrival of knowledge economy era,the transformation of strategic management from traditional framework to new framework has become an inevitable trend.The transformation of the times has brought tremendous changes to many social fields,and has brought three major impacts on the operation,survival and development of enterprises:First,the impact of the cognitive revolution.Second,the impact of structural transformation.Third,the impact of environmental change.On the basis of critically reviewing the classic framework of strategic management and led by eastern strategic thinking,we propose a new strategic management framework which integrates innovation management,knowledge management and the theory of dynamic capabilities to achieve synergy between internal resources,capabilities and external environment.Built on the previous theories of Resource Based View(RBV),Dynamic Capabilities and Knowledge Based View(KBV),emphasizing the innovation capability and the important position of innovation resources in the new economic environment,we propose the Innovation Based View(IBV)for enterprises to obtain sustainable competitive advantage in a highly dynamic environment.The proposition of the new strategic management framework and the concept of Innovation Based View(IBV)intends to realize the integration of the current dominant strategic management paradigm and the new era strategic management paradigm,so as to provide enterprises with a comprehensive analytical framework and a new strategic vision.The“new”of the new framework of strategic management lies in the integration of the current dominant strategic management paradigm(which includes dynamic capabilities,knowledge based view)and the new innovation-based strategic paradigm which representing the characteristics and trends of the new era under the guidance of the Eastern strategic thinking.The new integrated framework focuses closely on the corporate strategy in the dynamic environment,aims at the ladder objective of survival and development under the impact of the transformation of the times.It involves three core issues:adapting to the environment,achieving sustainable advantages and leading change.First,it responds to the survival of the enterprise.Through the introduction of dynamic capabilities theory,the foundation of the new framework is established.By linking the knowledge based view with the dynamic capability,an effective way to acquire the dynamic capabilities of enterprises under dynamic market could be set up.Second,it responds to the development of the company.The introduction of the innovation based view(IBV)establishes a framework of how enterprises seize sustainable competitive advantages in dynamic environment.Finally,it responds to the question of how companies are moving toward excellence in a dynamic environment.The introduction of the eastern strategic thinking could make up the gap of the current paradigm of strategic management in face of the long-term enterprises decision-making.Guiding by the holistic view,ethical view,time and space based view,the new framework emphasizes the relationship between the enterprise and the environment from a holistic perspective,and the importance of shaping the corporate social value and business ethics with the“altruistic spirit”,correctly handling the relationship between history,present and future,and helping enterprises to grasp the“megatrend”of environmental change and human development.