我国医疗器械购销员市场需求及职业技能标准研究

Market Demand and Vocational Skill Standards of Medical Device Marketers in China

目的为医疗器械购销员的职业发展提出建议。方法分析国内外医疗器械市场发展现状和我国医疗器械购销员市场需求现状,以及购销员职业技能要求。结果我国医疗器械购销员岗位缺口大、流动性强、专业化水平低;各级岗位职业界限模糊,职业证书不受重视,尚待拟订初级、中级、高级医疗器械购销员及技师、高级技师5个等级国家职业标准。结论为规范我国医疗器械市场,需加强购销员相关专业培养,制订相关职业标准。

Objective To make recommendations for the career development of medical device marketers.Methods The current situation of medical device market at home and abroad,the market demand of medical device marketers in China and the vocational skill requirements of medical device marketers were analyzed.Results The employment gap of medical device marketers in China was large,the liquidity was strong,and the level of specialization was low.The occupational boundaries of positions at all levels were vague,the professional certificates were not taken seriously.The five levels of national professional standards for elementary,intermediate and advanced medical device marketers,technicians and senior technicians need to be formulated.Conclusion In order to standardize the medical device market in China,it is necessary to strengthen the professional training of medical device marketers and formulate relevant professional standards.