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Factors Affecting the Rent of Shops in Commercial Complexes: A Case Study of Shenzhen Shekou Sea World

Factors Affecting the Rent of Shops in Commercial Complexes: A Case Study of Shenzhen Shekou Sea World
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摘要 The rent of shops in commercial complex reflects consumers’ preferences to some extent, and provides references for urban planning and the construction and operation of commercial complex. In this paper, Sea World Commercial Complex in Nanshan District of Shenzhen City is taken as the research object, and correlation and variability analysis on 41 groups of shop data are conducted. It is found that rent of shops in the same commercial complex is affected by location, visibility and area of outdoor stall, while the influence of shop area on rent is not obvious. Additionally, there is no significant correlation between the accessibility to traffic stations and the rent of shops in pedestrian business district. The rent of shops in commercial complex reflects consumers’ preferences to some extent, and provides references for urban planning and the construction and operation of commercial complex. In this paper, Sea World Commercial Complex in Nanshan District of Shenzhen City is taken as the research object, and correlation and variability analysis on 41 groups of shop data are conducted. It is found that rent of shops in the same commercial complex is affected by location, visibility and area of outdoor stall, while the influence of shop area on rent is not obvious. Additionally, there is no significant correlation between the accessibility to traffic stations and the rent of shops in pedestrian business district.
作者 CAO Zhilu
出处 《Journal of Landscape Research》 2019年第4期113-119,共7页 景观研究(英文版)
关键词 RENT of SHOPS Location VISIBILITY Area of outdoor STALL ACCESSIBILITY Rent of shops Location Visibility Area of outdoor stall Accessibility
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