习近平新时代中国特色社会主义思想的话语特征及影响力提升路径

The Discourse Characteristics and the Influence Promotion Path of Xi Jinping’s Thoughts on Socialism with Chinese Characteristics in a New Era

习近平新时代中国特色社会主义思想是马克思主义中国化的最新理论成果,以其为核心展开的一系列论述构成当代中国核心话语体系,是引领中国特色社会主义实践和提升中国话语权的重要理论武器。理论武器只有被更多的人知道、理解、认可和掌握才能更好地发挥作用。新思想话语以其原创性、人民性、生动性、深刻性、可信性的特征促进其在国内外影响力的提升,人们对其理解度和认同度还有上升空间,可以以传播为切入点,通过加大群众传播力度、加强队伍建设、扩大对外传播渠道、优化传播内容、创新话语表达方式、整合传播媒介的途径,提升习近平新时代中国特色社会主义思想的影响力,推进新时代中国特色社会主义的发展,提升中国话语权。

Xi Jinping’s Thoughts on socialism with Chinese characteristics in a New Era is the latest theoretical achievement of Marxism in China.And a series exposition centered on it formed the core discourse system of contemporary China.And also it is an important theoretical weapon which leads the practice of socialism with Chinese characteristics and promotes Chinese discourse power.Theoretical weapons can play a better role only if they are known,understood,recognized and mastered by more people.With its originality,popularity,vividness,profundity and credibility,the new thoughts have promoted the influence at home and abroad.However,there is room for improvement in the depth of understanding and the degree of acceptance.We can take the propaganda as the core,by increasing the internal propaganda,strengthening team building,expanding the external communicative channels,optimizing the content of communication,innovating the discourse expression,integrating the communicative media,and so on.It can enhance the influence of Xi Jinping’s Thoughts on socialism with Chinese characteristics in a new era,and promote not only the development of socialism with Chinese characteristics in the new era but also the discourse power of China.