互联网背景下的现代平面广告设计创意

Modern print advertising design ideas under the background of the Internet

随着信息技术的不断发展,互联网已经进入到了我们生活中的很多的领域,互联网和现代平面广告设计的联系也更加的紧密。让现代平面广告的设计更加的符合现代社会发展的需要,借助互联网承载、传播更多的信息,给予人们更美的感受。所以本文通过平面广告设计创意的内涵基本内涵的分析以及对互联网时代平面广告的创意风格,同时对于一些方法进行阐述,希望让现代平面广告设计创意赋予更多美的含义。

with the continuous development of information technology,the Internet has entered many areas of our life,the Internet and modern print advertising design is more closely linked.Let the design of modern print advertising more in line with the needs of modern social development,with the help of the Internet to carry,spread more information,give people a more beautiful feeling.Therefore,this paper analyzes the connotation of the creative design of print ads and the creative style of print ads in the Internet era through the analysis of the basic connotation of the creative design of print ads.At the same time,it elaborates on some methods in the hope of endowing more beautiful meaning to the creative design of modern print ads.