图式理论在高校双创教育中的应用实践

Practice and application of Schema Theory in double creation education in Colleges and Universities

高校创业教育中涉及企业生产、经营、销售、市场推广、研发、物流等多学科知识,对教师的讲授和学生的理解提出了挑战。尤其面对创业教育中学科背景不一的同学,希望帮助他们快速建立全局的认知和控制。为此,本研究引入认知发展领域的成熟理论——图式理论用于该课程的教学,实现了企业经营综合知识的结构化和可视化;设计了相应的图式教学策略;提出了图式教学的数据库和知识库构想;这些探索在三年的实践教学和学生竞赛中得到了有效性的检验。

College entrepreneurship education involves multidisciplinary knowledge such as production,management,sales,marketing,research and development,and logistics.It challenges teachers' teaching and students' understanding.Particularly in the face of entrepreneurship education students in different disciplines,hoping to help them quickly build global awareness and control.In this study,the introduction of the theory of cognitive development of mature fields - Schematic Theory for teaching the course to achieve a comprehensive knowledge of the business structure and Visualization;designed the corresponding schematic teaching strategies;proposed schema database and knowledge base idea of teaching;these explorations have been tested for effectiveness in three years of practical teaching and student competition.