厘清现状,改变策略,搞好基层供电管理

Clarify current situation, change strategy, do well in grass - roots power supply management

在整个供电体系构架中,供电所是与消费者直接接触的基层的组织机构,与市场联系密切。本文从供电营销现状分析着手,对当前供电企业营销存在的问题进行系统梳理,并就此提出了思考与对策,对新形势下的基层供电所改变营销观念、改变有效策略有一定是现实借鉴意义。

In the framework of the power supply system, power supply is a grassroots organization with direct contact with consumers and is closely connected with the market. Based on the analysis of the current situation of power supply marketing, this paper systematically combs the problems existing in the marketing of power supply enterprises, and puts forward some thoughts and countermeasures to change the marketing concept of the basic power supply stations under the new situation. Changing effective strategies is certainly of practical significance.