新媒体环境下的广播电视新闻的生存与发展

The Survival and Development of Radio and Television News Under the New Media Environment

在21世纪以后,互联网的不断发展,使媒体行业发展迅速,同时也加剧了媒体行业的竞争力,使传统的广播电视新闻受到了很大程度上的冲击,媒体行业要想在激烈的市场竞争中占据一席之地,就要不断改变媒体发展的方向。不断创新,满足社会发展的实际需求,并采取具有针对性的措施对其存在的问题进行及时的解决,进一步提高媒体行业的竞争力。本问对新媒体环境下的广播电视新闻生存的现状进行了详细的分析和研究,并提出了有效的解决对策,为稳固的发展奠定良好的基础。

after the 21st century,with the continuous development of the Internet,the media industry develops rapidly,and at the same time,it also intensifies the competitiveness of the media industry,which makes the traditional radio and television news suffer a great impact to a great extent.If the media industry wants to occupy a place in the fierce market competition,it is necessary to constantly change the direction of media development,constantly innovate to meet the actual needs of social development.And take targeted measures to solve the existing problems in a timely manner,further improve the competitiveness of the media industry.This question on the new media environment of radio and television news survival status of a detailed analysis and study,The effective The solution countermeasure,for the steady development establishes the good foundation.