基于供应链视角的虚拟企业模型构建

Construction of Virtual Enterprise Model Based on Supply Chain Perspective

运用经典扎根理论方法,以7家企业为案例进行研究,总结出了虚拟企业的共同特征以及据此重新界定了虚拟企业的概念,并在此基础上,构建了一个供应链视角下的虚拟企业模型。研究表明,基于供应链视角,虚拟企业可理解为一条由盟主企业组织的供应链,盟主企业通过供应链控制力与品牌竞争力实现对虚拟企业的控制和运营。研究结果弥合了围绕虚拟企业概念的长期理论分歧,准确界定了虚拟企业的定义并给出了其理论模型,为后续研究提供了理论基础,也对今后虚拟企业的组建与运营实践有所启示和指导。

Based on the classical grounded theory and seven enterprise cases,this paper summarizes the common characteristics of virtual enterprises and redefines the concept of virtual enterprise.Based on the results above,a virtual enterprise model from the perspective of the supply chain is constructed.Based on the supply chain perspective,research shows that a virtual enterprise can be understood as a supply chain organized by the leader enterprise,and the leading enterprise can realize the maintenance and control of the virtual enterprise by supply chain’s controlling force and brand’s competitiveness.This study bridges the long-term theoretical differences surrounding the concept of virtual enterprises,and exactly defines the definition of virtual enterprises and gives its theoretical model.It also provides a unified theoretical basis for subsequent research,and offers guidance for the establishment and operation of virtual enterprises.