资源拼凑视角下社会创业机会识别与开发的机制研究

Research on the Mechanism of Opportunity Recognition and Development of Social Entrepreneurship Based on the Theory of Resource Bricolage

基于资源拼凑理论视角,以残友集团、善淘网、智耕农等典型社会企业为案例研究对象,探究社会创业机会识别与开发的内在机制问题。研究发现:在组织成立之前,社会创业者及其团队首先在社会价值、经济价值、可持续性和制度层面上,对社会创业机会的潜力进行识别与评价;接着,通过资源拼凑创造性地利用手头资源;最终创办并运行组织,进而产生积极的社会影响力,并构建利益相关者共享价值链的机会识别与开发的整个过程。

This study explores the internal mechanism of opportunity identification and development of social entrepreneurship.Based on the theory of resource bricolage,this study conducts an exploratory study on typical social enterprises such as Canyou,Shantao,and Zhi-Gengnong.The result shows that,firstly,social entrepreneurs and their teams would identify and evaluate the potential value of social entrepreneurship opportunities at the social value,economic value,sustainable and institutional levels before the establishment of social enterprises.Secondly,they would make creative use of the resources at hand based on resource bricolage.Ultimately,they would create and operate the organizations,which in turn generate positive social impact and build the whole process of recognizing and developing opportunities based on the stakeholders-sharing value chains.