乡村振兴视域下英国乡村旅游发展经验及启示

Experience and Enlightenment of British Rural Tourism Development from the Perspective of Rural Revitalization

中国乡村由于历史原因,基础设施不便,环境整治不够,城乡差距较大,但大部分乡村自然生态保持较好,发展乡村旅游的潜力巨大。乡村旅游可以助推乡村全面振兴。分析认为:英国乡村自然、人文、生态环境优美,旅游资源丰富,基础设施良好。英国特殊的地理位置和气候造就了乡村宁静、安详,原生态;英国乡村产业是美丽乡村景观形成的重要原因;乡村旅游对乡村经济有重要贡献;发达的经济使得城乡交通便利,服务周到;通过影视作品将英国乡村形象广泛传播到世界各地,其成功经验值得学习和借鉴。中国发展乡村旅游业需要在政策保障、社区参与、基础设施建设、环境整治、完善服务体系、加强宣传美丽乡村形象等方面加强,以便乡村旅游更好地助推乡村振兴。

The image of the British countryside has been widely communicated around the world,and its successful experience is worth learning. The development of rural tourism industry in China needs to be strengthened in such aspects as policy guarantee,community participation,infrastructure construction,environmental renovation,improvement of service system,and strengthening publicity of beautiful rural image,so that rural tourism can better promote rural revitalization.