县域农产品电商与农村快递协同发展策略

Research on the Synergistic Development of Agricultural Products E-commerce and Rural Express Delivery

电商扶贫工作开展以来,农产品上行成为农户脱贫致富的“痛点”,县域农产品电商与农村快递之间协同发展关系越来越受到重视。文章通过总结县域农产品电商与农村快递发展的特点及现状,提出协同发展中存在政策法规体系不完善、农村快递发展明显滞后、衔接不顺畅的问题,提出从产业政策协同、基础设施协同、合作机制协同、人才培养协同、综合服务协同五个方面来解决县域农产品电商与农村快递协同发展问题。

Since the E-commerce poverty alleviation works have started off,agricultural products uplink has become the“pain point”for farmers to get rid of poverty and get rich.The synergistic development relationship between agricultural products E-commerce and rural express delivery has received more and more attention.By summarizing the characteristics of county agricultural products E-commerce and rural express delivery's development,this paper points out that there are problems such as unsynchronized development,high express delivery cost,low standardization,lack of professional talents and lagging information construction in collaborative development.Thus this paper proposes five synergies,including infrastructure synergy,policy synergy,cooperation mechanism synergy,talent cultivation synergy,and comprehensive service synergy,to improve the synergistic development of agricultural products and rural express in county areas.