摘要
伴随着中国经济的蓬勃发展,体育产业的发展趋势也愈发不可抵挡。尤其在世界杯预选赛中中国队的获胜让足球这一运动在中国尤其是在校园中再次掀起狂热,反映出当代大学生的身体素质,及国内高校对体育运动的重视程度。尤其是在特步冠名赞助后,赛场上不再仅仅是男生的赛场,也活跃着女生的身影。二者的结合将延伸到高校校园体育赛事中的体育生活中去,也与特步的装备相匹配,展现足球文化,体现年轻人的风采。本文运用文献资料法、问卷调查法和逻辑分析法,通过对参加过赛事的参与者和观看过赛事的观众进行问卷调查。内容包括对五人制足球和啦啦队的了解、参与或观看后的感受及评价、参与或观看的方式。
With the vigorous development of China's economy, the development trend of sports industry is becoming more and more irresistible. In particular, the victory of the Chinese team in the World Cup Qualification made football a craze again in China, especially on campus, which reflects the physical quality of contemporary college students and the importance attached to sports by domestic colleges and universities. Especially after the title sponsorship of Xtep, the arena is no longer just for boys any more. The combination of the two will be extended to the sports life in the college campus sports events. It will also be matched with the equipment of Xtep to show the football culture and reflect the elegant demeanor of young people. By using the method of literature, questionnaire and logical analysis, the participants and the spectators are investigated. The content includes understanding of futsal football and cheerleading, the feeling and evaluation after participation or watching, and the way of participation or watching.
作者
黄源珺
Huang Yuanjun(Central China Normal University, Wuhan 430070, Hubei, China.)
出处
《体育科技文献通报》
2019年第8期113-113,134,共2页
Bulletin of Sport Science & Technology
关键词
大学生五人制足球
足球啦啦队
合作的意义
合作的影响
college futsal football
football cheerleading team
meaning of cooperation
impact of cooperation