乡村振兴中的民宿经济与非遗传播

Homestay Economy and Intangible Cultural Heritage Spread in Rural Vitalization

民宿作为游客体验当地自然、文化与生产生活方式的休闲方式,是地方性文化旅游深度体验的重要载体。通过在民宿居住与“日常化”的生活文化体验,游客能够真正从观光的“过客”,成为地方文化的真正认同者。这种生活文化通过非物质文化遗产、手工技艺、地方性艺术等形态来传递,是常见且能被广泛接受的方式,是重塑地方文化、重塑乡村温情、重塑文化自信的重要手段,同时也是乡村振兴中文化振兴的重要组成部分。

As a leisure way for visitors to experience the local nature, culture and production lifestyle, homestay is an important carrier for the in-depth experience of local cultural tourism. Through living and cultural experience in the homestay and “routine”, visitors can truly become the true identities of local culture from the “passenger” of sightseeing. This kind of life culture is transmitted through intangible cultural heritage, han dicraft skills, local art and other forms. It is a comm on and widely accepted way. It is an importa nt means of reshapi ng local culture, reshaping rural warmth and rebuilding cultural self-confidence. It is also an importa nt part of the cultural revitalization in rural revitalization.