智慧新零售助力广东省农村电商精准扶贫路径研究

Intelligent New Retail Helps the Precise Poverty Alleviation Path of Rural E-commerce in Guangdong Province

随着我国科学技术的发展,经济水平的提高,对农村精准扶贫路径的研究,助力农村经济发展、推动新农村建设的研究也越来越深入。在我国农村精准扶贫政策中,实现农村自己造血、生血,结合电商发展的趋势,将扶贫与电商相结合,找出农村创新发展的道路。智慧新零售是依托互联网科技,利用人工智能、大数据等技术手段,对商品的生产、流通以及销售进行改造,形成新型的线上服务、线下体验和现代物流深度融合的新型零售模式。

With the development of science and technology and the improvement of economic level in China,the research on the precise poverty alleviation path in rural areas has become more and more in - depth to help rural economic development and promote the construction of new countryside. In the precise poverty alleviation policy in rural areas of our country,we should realize self - hematopoiesis and blood production in rural areas. Combining with the trend of e - commerce development,we should combine poverty alleviation with e - commerce to find out the way of innovative development in rural areas. Intelligent New Retail is a new retail mode,which relies on Internet technology,uses artificial intelligence,big data and other technical means to transform the production,circulation and sales of commodities,and forms a new type of online service,offline experience and deep integration of modern logistics.