摘要
通过梳理37年央视春晚的演变轨迹,我们发现2019年央视春晚以人民为中心的创作导向更加鲜明。从题材选择来看,社会热点民生话题仍然是关注的焦点;从表现形态(手法)来看,现实主义的讽刺性戏剧小品占绝对优势;从台词语言来看,少了一些戏仿拼贴和地域特色,多了些合目的性的贴合与直白。在大众喜剧审美出现病态化倾向且喜剧审美受众年轻化的今天,央视春晚要坚守开放创新的创作理念,进一步丰富喜剧小品类型与表现手段,继续坚持审美价值的强力引领,创新全媒体时代传播方式,提升中国原创喜剧的影响力和传播力。
Based on combing the developing process of CCTV spring festival galas for 37 years,this paper sees a more distinct guidance on people-centred cultural creation in 2019 Spring Festival Gala.Social hotspots and livelihood issues are still the focus of attention in subject,and for artistic technique,the realistic and satirical skits obtain an absolute dominance,and when comes to stage language,2019 Spring Festival sketches use more apt and frank expressions with less parody,collage and local characteristics.Nowadays,while public aesthetic taste in comedy tends to be morbid and its audience includes more and more youth,the creation of CCTV's Spring Festival witty skits should adhere to both its open and innovative ideal to further enrich the types and artistic techniques,and the guidance of aesthetic value so as to innovate the transmission approaches to promote the influence and propaganda of original witty skits in Wholly Media Age.
作者
谢旭慧
张珵
XIE Xu-hui;ZHANG Cheng(School of Literature Journalism and Communcation,Shangrao Normal University,Shangrao Jiangxi,334001)
出处
《艺术百家》
CSSCI
北大核心
2019年第3期80-85,103,共7页
Hundred Schools In Arts
基金
2016年度国家社会科学基金艺术学项目“喜剧小品五十年流变与新形势下的创新研究”(项目编号:16BB027)阶段性成果之一
关键词
央视春晚
喜剧小品
审美引领
艺术创新
CCTV Spring Festival Gala
Wittyskits
Guidance of Aesthetic Value
Artistic Innovation