微信公众号与大学生电子商务课程教学创新模式

WeChat Public Number and Innovative Teaching Model of E-commerce Course for College Students

当今社会科学技术正不断向前发展,网络是这一过程中一个比较具有代表性的成果。网络越来越融入人们的生活,当人们想吃饭时,可在网上订购;当人们想购买一些生活用品时,网站可以帮助人们足不出户购物。人们生活的各个方面都有网络的身影,大学生学习中网络也是随处可见。传统教学模式已不能满足大学生的学习需求。相较于传统教学模式,将微信公众号与大学生教学相结合的新教学模式,有助于实现教师灵活教学。基于此,分析了微信公众号与电子商务课程融合的教学模式。

Nowadays, social science and technology are developing continuously. Network is a representative achievement in this process. The Internet is becoming more and more integrated into people's lives. When people want to eat, they can order online. When people want to buy some household goods, the website can help people go shopping without leaving home. Every aspect of people's life has the shadow of the network, and the network can be seen everywhere in college students'learning. The traditional teaching mode can not meet the needs of College students. Compared with the traditional teaching mode, the new teaching mode which combines the WeChat Public Signal with the college students'teaching is helpful to realize teachers' flexible teaching. Based on this, this paper analyses the teaching mode of the integration of WeChat Public Number and E-commerce course.