基于社会责任的供应链质量管理及收益共享成本共担决策研究

Consider the CSR:Research on Supply Chain Quality Management and Revenue Sharing Cost Sharing Decision

本文同时考虑企业社会责任和质量控制对供应链均衡运作结果的影响,研究包括企业实施社会责任行为对供应链产品质量水平的影响,同时分析了供应链节点企业在分散决策、集中决策时最优运作决策。结果表明,供应链节点企业的企业社会责任水平的提升,促进了产品质量和经济利润的增加,通过收益共享-质量成本共担契约能使零售商利润、制造商的质量水平达到集中决策时的水平,供应链节点企业的利润均有所提高,系统整体经济利润达到帕累托最优。最后通过数值分析验证所得结论。

Considering the impact of corporate social responsibility and quality control on the results of supply chain equilibrium operation.This paper analyzes the product quality level of the company’s implementation of social responsibility behavior to the supply chain.The impact of the analysis,while analyzing the optimal operation decision of the supply chain node enterprises in decentralized decision-making and centralized decision-making.The research shows that the increase of the level of corporate social responsibility of supply chain nodes promotes the increase of product quality and economic profit.It can make the retailer’s profit and the manufacturer’s quality investment concentrate through the revenue-sharing and cost-sharing.The quality investment in decision-making,the profit of each node in the supply chain has increased,and the overall profit of the system has reached the Pareto optimal.Finally,the conclusions are verified by numerical analysis.