基于新零售下的人才培养模式研究

Analysis on Talent Training Model under the Background of New Retail

新零售下,人、货、场发生了革命性的变化,数据化运营是新零售的发展趋势。新零售下的人才必须以熟练掌握大数据和互联网技术为依托,通过提升数据分析、数据运营能力和熟练运用管理、营销、电商、计算机、物流等相关知识,具备综合处理人、货、场的复合型人才。

Under the new retail,revolutionary changes have taken place in people,goods and yards.Data operation is the development trend of new retail.Talents under new retail must be skilled in big data and Internet technology.By improving data analysis,data operation ability and skillful use of management,marketing,e-commerce,computer,logistics and other related knowledge,they can have comprehensive talents dealing with people, goods and fields.