中国传统手工艺在新时代产品设计中的继承与发展——以常州梳篦为例

The Inheritance and Development of Chinese Traditional Handicraft in The New Era of Product Design——In The Case of Changzhou Comb

目前中国有许多传统手工艺正面临被淘汰的危险,如何让这些曾经有过灿烂辉煌历史的传统手工艺重新焕发活力,重具市场竞争力是亟待解决的问题。文章以国家非物质文化遗产常州梳篦为例,从表现题材、传统工艺、传统品牌三个方面,深入研究探讨中国传统手工艺在新时代产品设计中所面临的问题以及解决的方法。

At present,many traditional handicrafts in China are facing the danger of being eliminated.How to revitalize these traditional handicrafts with a splendid history and regain market competitiveness is an urgent problem to be solved.Taking Changzhou comb,a national intangible cultural heritage,as an example,this paper makes an in-depth study of the problems faced by Chinese traditional handicrafts in product design in the new era and their solutions from three aspects:subject matter,traditional crafts and traditional brands.