基于城市美学思想的城市户外广告规划——以长春市户外广告设施设置专项规划为例

Urban outdoor advertising planning based on urban aesthetics——taking Changchun outdoor advertising facilities setting special planning as an example

以长春市户外广告设施设置专项规划为例,在城市美学思想的指引下,从空间控制与设置要求两方面对长春市户外广告进行"点、线、面"相结合的规划控制,将户外广告与城市的景观要素充分融合,以实现户外广告的规范化与特色化设置,进而创造出和谐优雅的城市景观环境。

Taking the special planning of outdoor advertising facilities in Changchun as an example,under the guidance of urban aesthetics,the planning control of outdoor advertising in Changchun is carried out from two aspects of space control and setting requirements,which combines outdoor advertising with urban landscape elements to achieve outdoor advertising.Standardization and characteristic setting,and then create a harmonious and elegant urban landscape environment.