蒙阴蜜桃市场流通模式与路径分析

Analysis on the Market Circulation Form and Path of Mengyin Peach

蒙阴蜜桃品种资源丰富,栽培区域优势明显,目前在国内外市场表现良好。多年的发展过程中,蒙阴蜜桃在购销及运输等流通环节逐渐形成了“传统购销+现代物流”的高效模式,确保了蒙阴蜜桃生产与市场的高效对接。本文总结和分析了蒙阴蜜桃市场流通模式的形成背景、运作形式和存在问题,为实现国内类似区域桃果规模化生产后的高效贮运及产值最大化提供理论指导。

Mengyin peach is rich in variety resources and has obvious regional advantages. At present,it performs well in domestic and foreign markets. In the course of development many years of Mengyin peach has gradually formed efficient mode of "traditional purchasing and selling+modern logistics" in the circulation links of purchasing, marketing and transportation, which ensures the efficient and fast docking between Mengyin peach production and the market. This paper summarized and analyzed the formation background, operation form and existing problems of the circulation mode of Mengyin peach market, and provided theoretical guidance for the efficient storage, transportation of peach fruits after large-scale production in similar regions in China and the maximization of output value.