智库独立性声誉塑造分析

Study on Moulding the Independence Reputation of Think Tanks

[目的/意义]现有的智库独立性研究某种程度上忽视了独立性声誉的形成及其对理解、评价智库独立性的影响。[方法/过程]通过分析独立性声誉内涵及影响因素:智库标榜独立性、行为独立性与受众的认知独立性,结合美国智库独立性声誉塑造案例,分析独立性声誉塑造的三条路径以及产生的问题。[结果/结论]标榜独立性与行为独立性的有机结合,共同影响受众的认知独立性进而塑造了独立性声誉,但这也可能会使智库在某种程度上放松对独立性行为的约束,误导受众的认知独立性,从而不能正确判断智库真实的独立性。中国智库应当充分理解独立性声誉内涵,树立独立性声誉塑造意识,充分释放智库各类信息,加强独立性声誉运营管理。

[Purpose/Significance]Current research of the independence of think tanks neglects the form of the independence reputation of think tanks to some extent,and the influence on the understanding and appraisal of the independence of think tanks.[Method/Process]Through analyzing the essence of the independence of think tanks and its influencing factors:the advertising independence,the behavior independence of think tanks,the cognitive independence of the public,and together with the case of moulding the independence reputation of America think tanks,this paper analyzes three paths to mould the independence reputation of think tanks and some consequent problems.[Result/Conclusion]It is the organic combination of the advertising independence and behavior independence that collectively affect the cognitive independence,further to mould the independence reputation,which may probably make think tanks loose the restriction on the independence behaviour to some extent,and mislead the cognitive independence of the audience not to properly appraise the real independence of think tanks.Chinese think tanks should fully understand the essence of the independence reputation,set up the awareness of moulding the independence reputation,fully release all sorts of the information of think tanks and strengthen the operation of the independence reputation.