中国网络文学对外传播研究:现状与前瞻

Status quo and prospect of domestic studies on the international communications of Chinese Network Literature

网络文学是中国文化走出去的后起之秀,本文对国内网络文学对外传播研究进行分析,并就此对未来研究做出展望。结果表明:相关研究日益增多,但整体数量有限,仍需学界投入更多关注;研究内容涉及传播内容、传播媒介、传播者、受众、传播效果、传播情境和传播目的,但仍呈碎片化,尚未形成独立的理论框架;研究方法趋于多元化,但多为点评式、随感式,成熟的研究方法体系尚未形成。鉴于此,本文从几个层面对未来研究作出展望:学界氛围营造、跨学科理论融合和研究方法构建。

Network Literature is a rising star of Chinese culture going out. This paper analyzes the research on the external communication of domestic Network Literature, and makes a prospect for the future research. The results show that: the related research is increasing, but the overall quantity is limited, which still need the academic circle to pay more attention;The research focus involves communication content, communication media, communicator, audience, communication effect, communication situation and communication purpose, but it is still fragmented and has not formed an independent theoretical framework. Research methods tend to be diversified, but most of them are comments and tend to be casual, and a mature research method system has not been formed yet. In view of this, this paper looks forward to the future research from the following aspects: academic atmosphere construction, interdisciplinary theory integration and research method innovation.