建设党报“四全”媒体，推动媒体融合向纵深发展

Building "Four All" Media of Party Newspaper and Promoting In-depth Media Convergence

“四全”媒体,是媒体融合推进和新技术应用发展到一定阶段的必然产物,也是媒体深度融合所必须面对和顺应的时代大趋势。当前,党报建设“四全”媒体,必须大胆运用新技术、新机制、新模式,通过流程再造,用真实、可信、厚重的信源,利用多种传播形态和手段,实现主流舆论的全方位覆盖、全天候延伸、多领域拓展,推动媒体融合向纵深发展。

The "Four All" media is the inevitable product of the promotion of media convergence and the development of new technology applications to a certain stage. It is also the general trend of the times that media integration must face and comply with. At present, the Party newspaper needs to boldly use new technologies, new mechanisms and new modes and conduct process re-engineering with real credible and rich sources and various communication approaches. By so doing, they will promote in-depth development of media convergence and achieve full coverage, all-day extension and multiple filed expansion.