龙潭古镇旅游开发中存在的问题与对策探析

Existing Problems and Suggestions for Tourism Development of Longtan Ancient Town

古镇旅游热近年来持续发酵,全国古城镇旅游开发如火如荼,学术界研究古城镇旅游开发的成果颇多,但对龙潭古镇旅游开发的相关研究甚少。本研究通过田野调查的方式并结合龙潭古镇的历史概况,着重分析了古镇在开发过程中存在的问题以及造成问题的原因,同时秉承古镇文化价值和经济价值互通发展的目标,对龙潭古镇的旅游开发提出了几点建议,以期龙潭古镇在今后的发展过程中,不走其他衰亡古镇的老路。

Ancient town tourism has become increasing popular these days across the country.Many studies have been carried out regarding tourism development of ancient towns,while little attention has been paid to the ancient town of Longtan.In addition to the historical review of Longtan,the authors adopted field investigation in this study to identify the problems existed in the development of the ancient town and the causes of these problems.Suggestions were made for the tourism exploration of Longtan,based on the development goals of its cultural and economic values,with the purpose of guiding the town towards a better future in further development.