有的放矢 让会议活动具有更高的目标性

How to Give Your Meetings and Events a Higher Purpose

从事商业活动的策划人员,需要根据自身的资源与条件,力争为客户创造更优质、更高端,更具针对性的商业活动。让客户从活动中收获更多的商业价值。

When finalizing details for this year's annual retreat,planners at the Hospital Association of Southern California aimed to add purpose to the relaxing itinerary.Instead of just providing a luxurious trip for its own sake,they tied the event to the work the attendees did back at their hospitals.