乡村手工艺品消费及发展趋向调查研究

Research on the consumption and development trend of rural handicrafts

依据乡村手工艺品消费的调查问卷,在数据分析基础上,掌握手工艺在当代的发展状况并探索未来发展趋向。通过田野调查、问卷、统计、分析等方式展开手工艺品消费及发展趋向的调查研究。根据调查研究提出城乡融合的非物质文化遗产再设计理念,围绕当代生活的客观需求,倡导传统手工艺与时尚生活美学的跨界融合,使手工艺类非物质文化遗产的创新资源服务于当代的城市文化生活和乡村经济发展,在传播优秀传统文化的同时改善民生。

A study of Beijing handicraft consumption was carried out to grasp the development trend of traditional handicraft in the present age on the basis of data analysis. Through the methods of field survey , questionnaire , statistics , analysis , et al ,, the research on the consumption and development trend of handicrafts was carried out. According to results of the investigation and research , the concept of redesign of intangible cultural heritage based on urban and rural integration was put forward. Around the objective needs of contemporary life , the cross-boundary integration of traditional handicraft and fashion life aesthetics was advocated. The creative resources of handicraft can serve the upgrading of rural cultural industry , so that the folk intangible cultural heritage can serve the contemporary urban cultural life and rural economic development , and improve the people ’s livelihood.